Thursday, January 6, 2011

Meet J Boog (Hawaii/California)

J Boog (Born Jerry Afemata) is a singer born in Long Beach and raised in Compton, Ca.
Growing up in a large family, he was always surrounded by lot's of people and music.
J's father is the chief of the family village in Aloa, Samoa. Boog was raised with a strong sense of that tradition and culture and he proudly carries it with him today and always. One day when J was 4, he heard his sister practicing piano and started to watch & learn about music. Soon, J was singing along to the notes & melodies he heard his sister play. A while later she brought home a Bob Marley song book. Even at this young age, J knew Bob's name and his music. Upon hearing his sister begin to play, something clicked inside J. He hasn't been the same since. The first time J Boog sang for a crowd, he was 9 years old. It was a large family reunion at a church and there were nearly 200 people there. J's Mother and sister insisted he sing a Whitney Houston song and J obliged them. Though he was nervous, it went quite well.The song was One Moment In Time. J met his favorite artist, George “Fiji” Veikoso in 2005 and began to work with him on music a short time later. In 2006, J moved to Hawaii to continue developing his craft. J Boog released his debut album 'Hear Me Roar' in 2007. In 2008 J Boog joined a family and company called Wash House Music Inc, based in Hawaii and San Francisco. In 2008 J Boog met Gramps Morgan of Morgan Heritage. There was an instant vibe. Gramps was keen on working with J, and set out to make a way. Shortly after, Gramps, J Boog and other Wash House family members were in Jamaica recording. They worked in such prestigious places as Bob Marley's "Tuff Gong" Studio, Don Corleone's "Hit Maker", Bobby Digital's "Digital B", Shaggy's "Big Yard", Sugar Minott's "Youth Man Promotion" and more. The results are apparent when listening to Boog's new album. It is authentic Island Music and genuine Jamaican reggae at the same time. Truly a new and exciting combination. J's new album features some reggae giants like Richie Spice, Tarrus Riley and Morgan Heritage. There is a natural theme to Boog's writing, love. It recurs through out his work and never once seems contrived. J says he writes what he feels and knows. When you listen, you'll feel he truly knows matters of the heart. His new album, "Back Yard Boogie" is slated for release in 2010 and features J's new hit "Let's Do It Again" produced by Don Corleone. J Boog is excited about the future and all the amazing progress he's seen in such a short time. These days Boog is either in a studio, on a stage or catching a flight. Radio interviews have become a daily thing and it's a little overwhelming for the young artist. He has been smart enough to keep his humility. He has a great sense of humor and an even better sense of reality. He can be overheard saying how blessed he is on a daily basis. It's easy to see why J Boog has been winning over fans when you meet him. He has the right spirit and attitude to carry him to the next level.

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1 comment:


Wonderful to meet you and hear your music. You are changing the way the world hears Reggae with your incredible voice and spirit.

Aloha and Mahalo J-BOOG HAWAII!